ABOUT THE COMPANY
Welcome to SERA, where luxury is redefined, and diamonds don’t come with a side of guilt! We were born from the dream of making stunning, lab-grown diamonds accessible and sustainable, so that everyone can experience their brilliance. Our jewelry is designed to complement every occasion and express your unique personal style.
At SERA, we believe in offering diamonds that are certified and responsibly sourced. Explore our collection and find the SERA jewelry destined to become a part of your story.Why settle for ordinary when you can wear something extraordinary?
ABOUT THE FOUNDER Introducing Shruti Saklecha, the creative visionary and founder behind SERA Jewels! Growing up in a family with deep roots in the jewelry business in Ratlam, her love for jewelry started as a passion. It blossomed into a brand that represents elegance, and uniqueness.
SERA was born to fill the gap in the market for investment-worthy, yet youthful, sustainable designs. She is the first woman in her family to run a business, proving that luxury can be both timeless and forward-thinking.
Her mantra? "Every SERA piece is not just a jewel, but a story."
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